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Get your name up

Practical guides on domains, personal branding, websites and being found online, written for Australian agents.

Featured · Domains

Why your name should be your domain

Your agency profile page belongs to your agency. A domain in your own name is the one address that moves with you for your whole career.

3 min read

Domains2 min read

.com.au or .au: choosing a domain as an Australian agent

What the difference is, who can register each one, and why the ABN you use decides who owns your domain.

Being found online3 min read

How to come up first when vendors search your name

A practical checklist for agents who want their own website to be the first thing people find. No tricks, and no guarantees, just the things that work.

Personal branding2 min read

Co-branded or self-branded: which suits you?

Lead with your agency's brand or build your own? How to decide, what changes, and what stays the same either way.

Digital cards2 min read

What a digital business card should do at an open home

Paper cards get left on the bench. A good digital card saves you to a buyer's phone, sends them to your website and starts a conversation.

Websites2 min read

The agent website checklist: 10 things vendors look for

What a vendor wants to see when they look you up, and what you can leave out.

Ready to be found?

Your own website on your own domain, written from a ten-minute brief.

Start your brief