<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Real Agent Marketing blog</title><link>https://realagent.marketing/au/blog</link><description>Guides for Australian real estate agents on domains, personal branding and being found online.</description><language>en-au</language><item><title>Suburb pages on your agent website: what makes one useful</title><link>https://realagent.marketing/au/blog/suburb-pages-on-your-agent-website</link><guid>https://realagent.marketing/blog/suburb-pages-on-your-agent-website</guid><pubDate>Tue, 03 Nov 2026 00:00:00 GMT</pubDate><description>What to put on a suburb page, how many to have, and why near-identical pages for every suburb can backfire under Google's spam policies on doorway pages.</description></item><item><title>The Spam Act for real estate agents: marketing emails and texts</title><link>https://realagent.marketing/au/blog/spam-act-real-estate-agents</link><guid>https://realagent.marketing/blog/spam-act-real-estate-agents</guid><pubDate>Mon, 02 Nov 2026 00:00:00 GMT</pubDate><description>Consent, identifying yourself and a working unsubscribe: what the Spam Act 2003 means for agents' emails and texts, with a practical setup for open home follow-ups.</description></item><item><title>How real estate agents get more genuine reviews</title><link>https://realagent.marketing/au/blog/getting-more-reviews-real-estate-agent</link><guid>https://realagent.marketing/blog/getting-more-reviews-real-estate-agent</guid><pubDate>Sun, 01 Nov 2026 00:00:00 GMT</pubDate><description>Where agents' reviews live, when and how to ask, how to reply, and what the ACCC and Google say about fake reviews, incentives and only asking happy clients.</description></item><item><title>Real estate agent email signature: what to include and what to leave out</title><link>https://realagent.marketing/au/blog/real-estate-agent-email-signature</link><guid>https://realagent.marketing/blog/real-estate-agent-email-signature</guid><pubDate>Sat, 31 Oct 2026 00:00:00 GMT</pubDate><description>What a real estate agent's email signature should show, from the licensee and your licence number to one good link, what to leave out, and why state advertising rules apply.</description></item><item><title>Your digital card in Google Wallet, and what to do on iPhone</title><link>https://realagent.marketing/au/blog/add-your-card-to-google-wallet</link><guid>https://realagent.marketing/blog/add-your-card-to-google-wallet</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>How buyers save your card from a QR code at an open home, adding your own card to Google Wallet, what to do on iPhone, and your QR code in print.</description></item><item><title>Changing real estate agencies: keep your name and reviews</title><link>https://realagent.marketing/au/blog/changing-agencies-keep-your-name</link><guid>https://realagent.marketing/blog/changing-agencies-keep-your-name</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What comes with you when you change agencies and what stays behind: profiles, reviews, your domain, website and contacts. Plus a checklist.</description></item><item><title>.com.au eligibility for real estate agents, plus name ideas</title><link>https://realagent.marketing/au/blog/com-au-domain-eligibility-and-name-ideas</link><guid>https://realagent.marketing/blog/com-au-domain-eligibility-and-name-ideas</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Who can hold a .com.au under auDA's current rules, which name patterns work for an individual agent, what to avoid, and how to check a name is free.</description></item><item><title>Digital business cards for real estate agents: five compared</title><link>https://realagent.marketing/au/blog/digital-business-cards-for-agents-compared</link><guid>https://realagent.marketing/blog/digital-business-cards-for-agents-compared</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What an agent's digital card needs to do at open homes, and how Blinq, Tapt, Propps, HiHello and Real Agent Marketing compare, from each vendor's own website.</description></item><item><title>Google Business Profile for real estate agents: a guide</title><link>https://realagent.marketing/au/blog/google-business-profile-for-real-estate-agents</link><guid>https://realagent.marketing/blog/google-business-profile-for-real-estate-agents</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Can an individual agent have their own Google Business Profile? What Google's guidelines say, how to set one up, and the mistakes to avoid.</description></item><item><title>Local SEO for real estate agents: a practical playbook</title><link>https://realagent.marketing/au/blog/local-seo-for-real-estate-agents</link><guid>https://realagent.marketing/blog/local-seo-for-real-estate-agents</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>How to be found for your suburbs, not just your name. Useful suburb pages, sold results, your Business Profile, consistent details, reviews and real timelines.</description></item><item><title>Do real estate agents need their own website?</title><link>https://realagent.marketing/au/blog/own-website-vs-portal-profile</link><guid>https://realagent.marketing/blog/own-website-vs-portal-profile</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Your Domain and realestate.com.au profiles, agency page and own website each do a different job: what each is good at, and why to use all four.</description></item><item><title>Real estate advertising rules in the ACT for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-act</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-act</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What the Agents Act 2003 says about advertising in the ACT, who can call themselves an agent, and the rules on selling-price estimates. With sources.</description></item><item><title>Real estate agent advertising rules by state and territory</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-by-state</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-by-state</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What each state and territory regulator says agents must show in advertising, on cards and online, from the licensee's name to licence numbers. With links.</description></item><item><title>Real estate advertising rules in NSW for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-nsw</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-nsw</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What the Property and Stock Agents Act 2002 says NSW agents' ads must show, who can call themselves an agent, and the price and disclosure rules. With sources.</description></item><item><title>Real estate advertising rules in the NT for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-nt</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-nt</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What the Northern Territory's Agents Licensing Act 1979 says every agent's ad must state, which titles are restricted, and the rules of conduct on advertising.</description></item><item><title>Real estate advertising rules in Queensland for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-qld</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-qld</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What the Property Occupations Act 2014 says about Queensland agents' ads, who can call themselves what, and the auction and online listing price rules.</description></item><item><title>Real estate advertising rules in SA for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-sa</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-sa</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Why SA ads need the agent's RLA number, who can hold themselves out as an agent, and SA's price advertising rules, from the Land Agents Act 1994.</description></item><item><title>Real estate advertising rules in Tasmania for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-tas</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-tas</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What Tasmania's Property Agents and Land Transactions Act 2016 and the Board's Code of Conduct say about ads, social media posts and protected titles.</description></item><item><title>Real estate advertising rules in Victoria for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-vic</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-vic</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What the Estate Agents Act 1980 says Victorian ads must show, the new registration and price rules for 2026, and what that means for your card and website.</description></item><item><title>Real estate advertising rules in WA for agents</title><link>https://realagent.marketing/au/blog/real-estate-advertising-rules-wa</link><guid>https://realagent.marketing/blog/real-estate-advertising-rules-wa</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What WA's Real Estate and Business Agents Act 1978 and Code of Conduct say about ads, correspondence and titles for agents and sales representatives.</description></item><item><title>Real estate agent bio examples: six templates to adapt</title><link>https://realagent.marketing/au/blog/real-estate-agent-bio-templates</link><guid>https://realagent.marketing/blog/real-estate-agent-bio-templates</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>What vendors look for in an agent bio, how long it should be for your website, card and portals, and six fill-in-the-blank templates to adapt.</description></item><item><title>Where to get an agent website in Australia: options compared</title><link>https://realagent.marketing/au/blog/real-estate-website-options-australia</link><guid>https://realagent.marketing/blog/real-estate-website-options-australia</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Reapit Websites, Realbot, Squarespace, Wix, WordPress.com, Mixo and Real Agent Marketing, compared on what each vendor's own website says.</description></item><item><title>Individual agent websites: a rollout guide for agencies</title><link>https://realagent.marketing/au/blog/rolling-out-agent-websites-across-your-agency</link><guid>https://realagent.marketing/blog/rolling-out-agent-websites-across-your-agency</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>Why individual agent websites help your agency, how to set brand rules, and a step-by-step rollout plan, from a pilot office to go-live.</description></item><item><title>What does a real estate agent website cost in Australia?</title><link>https://realagent.marketing/au/blog/what-an-agent-website-costs-australia</link><guid>https://realagent.marketing/blog/what-an-agent-website-costs-australia</guid><pubDate>Fri, 30 Oct 2026 00:00:00 GMT</pubDate><description>The three ways to get your own agent website, what actually drives the cost, the costs people forget, and what you get for A$0, A$49 and A$129 a month with us.</description></item><item><title>Why your name should be your domain</title><link>https://realagent.marketing/au/blog/why-your-name-should-be-your-domain</link><guid>https://realagent.marketing/blog/why-your-name-should-be-your-domain</guid><pubDate>Thu, 08 Oct 2026 00:00:00 GMT</pubDate><description>Your agency profile page belongs to your agency. A domain in your own name is the one address that moves with you for your whole career.</description></item><item><title>.com.au or .au: choosing a domain as an Australian agent</title><link>https://realagent.marketing/au/blog/com-au-or-au-choosing-your-domain</link><guid>https://realagent.marketing/blog/com-au-or-au-choosing-your-domain</guid><pubDate>Wed, 30 Sep 2026 00:00:00 GMT</pubDate><description>What the difference is, who can register each one, and why the ABN you use decides who owns your domain.</description></item><item><title>How to come up first when vendors search your name</title><link>https://realagent.marketing/au/blog/come-up-first-when-vendors-search-your-name</link><guid>https://realagent.marketing/blog/come-up-first-when-vendors-search-your-name</guid><pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate><description>A practical checklist for agents who want their own website to be the first thing people find. No tricks, and no guarantees, just the things that work.</description></item><item><title>Co-branded or self-branded: which suits you?</title><link>https://realagent.marketing/au/blog/co-branded-or-self-branded</link><guid>https://realagent.marketing/blog/co-branded-or-self-branded</guid><pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate><description>Lead with your agency's brand or build your own? How to decide, what changes, and what stays the same either way.</description></item><item><title>What a digital business card should do at an open home</title><link>https://realagent.marketing/au/blog/digital-business-card-at-open-homes</link><guid>https://realagent.marketing/blog/digital-business-card-at-open-homes</guid><pubDate>Fri, 28 Aug 2026 00:00:00 GMT</pubDate><description>Paper cards get left on the bench. A good digital card saves you to a buyer's phone, sends them to your website and starts a conversation.</description></item><item><title>The agent website checklist: 10 things vendors look for</title><link>https://realagent.marketing/au/blog/agent-website-checklist</link><guid>https://realagent.marketing/blog/agent-website-checklist</guid><pubDate>Fri, 14 Aug 2026 00:00:00 GMT</pubDate><description>What vendors look for when they look up an agent online. The ten things your real estate website needs, and what you can leave out.</description></item></channel></rss>